fal.live for creators

Your channel.Directed by your audience.

fal.live runs continuous AI-generated broadcasts where viewers pitch what happens next, vote, and watch the winning scene appear in seconds. We are opening channels for creators. Bring your audience a show that never goes off air.

The fal.live launch film. The moment a channel is on air, this frame becomes the real broadcast. Watch fal.live
How it works

From your inputs to live TV

  1. STEP 01

    Your inputs

    text promptssystem promptimage refs · soon
    Text prompts and concepts, the system prompt describing your story, and soon: image references for your characters, objects, and brand.
    YOUR CONCEPT
    > a storm rolls in
  2. STEP 02

    Your world

    The system prompt is the standing direction every scene obeys. Your story, your cast, your tone. You write it, and it stays in charge.
  3. STEP 03

    The audience

    Viewers pitch what happens next and vote. The top-voted prompt becomes the next scene's direction, inside your rules.
    LIVE BALLOT · TOP-VOTED DIRECTS
  4. STEP 04

    On air

    The winning scene generates live in seconds, and the story keeps going 24/7. No filming, no editing, no render queue.
    FAL.LIVE · 24/7
    LIVE
    on air
Formats

A format only you can launch

Zero production, always on air, moderation built in. How it plays is up to you:

  1. 01

    The choice game

    Give your audience a fork in the story: candidate scenes go up, the vote decides, the winner airs. A show that plays like a game.

  2. 02

    Your own universe

    Bring the concept and the cast. Recurring characters, a setting, a tone. Viewers play inside your world, never over it.

  3. 03

    Your brand in every frameComing soon

    Image references anchor scenes to how you actually look: your face, your mascot, your products, your style.

Questions

The short version

What does it cost?

Nothing during the pilot program. We are selecting a small set of creators and running their channels together with them.

What do viewers actually control?

They pitch ideas and vote. The top-voted prompt directs the next scene, always inside the rules of your world - the system prompt you wrote stays in charge.

What do I actually have to do?

Bring the concept and the audience. We handle the model, the infrastructure, and the moderation. You brand the channel, launch it with us, and steer it with your community.

Can it match my style?

Yes. The channel's standing direction encodes your world: recurring characters, look, tone, and rules. Audience ideas play out inside that world instead of replacing it.

What about unsafe or off-brand messages?

Every message passes layered automated moderation before the director ever sees it, and the fal.live team has live admin controls on top.

When do channels launch?

Applications are reviewed on a rolling basis. If your channel is a fit, we reach out and build a pilot with you.

Apply for a creator channel

Tell us who you are and what your audience should be able to direct. The fal.live team reviews every application.

Your channels add at least one, handle or link

Your details are only used to follow up about a channel.

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